Have you been at the Institute of Fundraising National Convention this week? The UK’s biggest fundraising conference brings together delegates from over 2,000 charities to learn, showcase and inspire each other to raise more for their organisation.
On Monday, our product manager Jonathan Waddingham kicked things off for JustGiving by hosting a session on the Future of Facebook. Facebook is already one of the most popular channels to reach people using JustGiving – by 2015 we estimate 50% of donations on JustGiving will come from Facebook.
Jonathan, joined by Facebook’s own Rosa Birch, covered all the trends fundraisers need to know about to create a successful Facebook fundraising strategy – from social sharing to mobile optimisation.
If you missed it, you can see Jonathan’s presentation here.
Tags: Fundraising, iof national convention, iof tech lab, iofnc, Social media
