Earlier this month, KPMG employees became world record breakers when they took part in the biggest ever co-ordinated taekwondo display, an event that has raised over £44,000 so far for Barnardo’s.
The KPMG Big Blue Kick was a great opportunity for the company to combine sponsorship of the British taekwondo team (yes, we have one, and they’re tipped to win gold medals this summer) with fundraising. Having supported Barnardo’s since September 2010, KPMG got 805 people across the country together to take part in their world record attempt.
Using our Company Fundraising product, everyone taking part was encouraged to set up their own fundraising page. People could then add their pages to KPMG’S company profile, showing just how much employees raised altogether.
What is Company Fundraising?
Company Fundraising gives your company its own branded profile on JustGiving. It’s a place where you can showcase all of the amazing things you and your colleagues do to raise money for charity.
Why raise money as a company?
Fundraising as a company is a great way of bringing employees together, boosting team spirit and encouraging engagement. You’ll also raise more for your favourite charity – teams raise an average 33% more than individual fundraising pages.
Top tips for raising money with your colleagues
If you’re thinking of fundraising with your company, here are some great tips:
- Create teams to encourage a little friendly competition
Some of the KPMG offices created a team page for their particular branch. You could also make a different team for each department or just have a lucky dip to decide who is in which team.
Once you’ve decided who belongs in which team, set up a different team page for each one. Watch their fundraising campaigns take off as they fight it out to be the team that raises the most!
- Use your JustTextGiving code
Every fundraising page comes with its own JustTextGiving code, enabling any of the 50 million mobile users in the UK to sponsor you anytime, anywhere. Create your JustTextGiving code and spread the word.
You could print out some posters with your code and put them all around the office. Think of where they’ll get noticed – the canteen, in meeting rooms, the lift… even in the toilets. KPMG also printed their text code on t-shirts that everyone taking part wore on the day.
- Meet the charity
If you’re thinking of nominating an official charity for your company to support, get them to come in and talk to the staff. This will help everyone understand the tangible work the charity does, and inspire them to rally around your chosen cause. KPMG also invited Barnardo’s to the event. They had an information stand so any onlookers could find out about their work and exactly how their money would help.
Are you fundraising with your company? Check out our new fundraising tips for companies.
If your company’s not using JustGiving, let us know. We’ll help them get set up with a Company Fundraising profile.