Author: Bo Mattsson
Bo Mattsson is the chief executive of Cint, a global provider of technology for creating online survey panels and obtaining market insight. Bo founded Cint in 1998 when he decided to apply his experience of trading online to the market research industry. He then took over as CEO in 2003 to revamp the core technology behind the market research tools and research panels into an exchange-based offering for respondent access.
How charities can get the most out of their research panel
Through tough economic times, charities have had to work harder with their fundraising efforts to keep existing supporters on board and…