Author: Catriona Ayre

Catriona makes sure the JustGiving Community is supported across our social and digital channels, whilst telling the stories of our amazing fundraisers and donors to help inspire others.


Five great charity social campaigns of 2015

2015. The year that Instagram became bigger than Twitter, the NHS teamed up with Tinder and the whole world debated…


Five social Christmas campaigns

It may only be October, but with the nights drawing in and decorations starting to creep their way onto shop…


How #LoveHasNoLabels went viral

“Love Has No Labels” is an awareness campaign from an American non-profit, Ad Council. It aimed to challenge people’s notion…


Using personalised social content to get results

A shift in consumer behaviour has required charities to rethink the way that they communicate with existing supporters and reach…


Ten stand-out fundraising stories of 2014

Working at JustGiving can be a bit of an emotional roller-coaster. Every day, we hear from people doing THE most…


Fundraisers of the moment: Walk to the World Cup

When you combine four England fans, a 1,121-mile journey on foot, a World Cup tournament and a stray dog, you…


Six of our favourite fundraising head-shaves

For most of us, the thought of shaving our own head is enough to make us want to run a…


Fundraiser of the moment: Ronnie Sloan

Here at JustGiving we love a good story, which is why we couldn’t let this one slip the net. Meet…


How to help your fundraisers bring their fundraising page to life

By looking at what kind of pages perform best, we’ve identified three key factors to help turn a good fundraising…