How valuable is an email address?
Email is the biggest missed opportunity for charities. If all you do is send out a monthly email newsletter, you’re…
NSPCC’s 5 top performing Facebook ads for fundraising
Facebook advertising is an unrivalled channel for the NSPCC – we use it across pretty much all campaigns. We run…
Digital fundraisers share inspiring insights at JustGiving
Full disclaimer: I love NFP Tweetup. I’ve been going to this gathering of social media and digitally minded folk in…
What can charities learn from the social media superstars?
As part of Fundraising Week 2017, I’ll be presenting with Zoe Amar and Kirsty Marrins about Social Media Superstars. We’re…
5 reasons to love Slack for digital projects
I’ve been on Slack, the digital communication tool, for a while – mainly as an interested observer. But a recent…
6 things I learnt working in digital at Anthony Nolan
Though I’ve been in fundraising for well over a decade, I started working in my first digital role – Senior…
Can a charity digital team really just work 9-5?
Working 9-5? Just like your PR team, charities need to ensure their digital world is looked after 24/7 – but…
4 lessons for charities as we prepare for GDPR
You might have heard of GDPR – but do you know what it is and what it means for fundraisers?…
Three top tips for engaging millennials
According to MillennialMarketing.com, almost 50% of millennials would be more willing to make a purchase if that purchase supports a…
I signed up to 100 charity email lists. Here’s what I learned
What would you expect to happen when you sign up to 100 charity email lists? Given that email works really…
£4.5m donated to good causes over marathon weekend
The build-up to London marathon is always a busy and exciting time at JustGiving, and this year has been no…
Seven essential elements of your challenge events pages
Your challenge events fundraising pages might be the most important pages on your website. Every year, they can bring in…
