What’s the secret to cause marketing success in the US?
“The opportunity to write for the JustGiving blog coincided with another invitation: to speak on global cause marketing at the…
Why you should care about second screening
Picture yourself as a fly on the wall at Chez Hazle on any given evening. Whilst you may wish to…
How mobile is shaping the future of the charity sector
The rapid pace of technology-fuelled change is enough to make us all feel a bit giddy. The Internet revolution and…
What’s up with WhatsApp and charity giving?
The thing about technology that makes it so interesting (and sometimes frustrating) is that things change quickly. Keeping up with…
Unlocking the value of peer-to-peer fundraising
We’ve long known the value of peer to peer asks in fundraising and how important friendship networks are in inspiring…
Top insights into your event fundraisers
In the past, the mass participation event market has focused mainly on running and walking events. More recently, cycling events…
A visual guide to the perfect online Fundraising Page
Raising money for charity shows someone cares deeply about your cause. Doing it online with a Fundraising Page makes it…
Maximising charity donations this Christmas
For many of us Christmas Day is a chance to have a break from work, spend some quality time with…
Can offline marketing drive online engagement?
After attending a Fundraising Insights conference last February, Richard Brown – marketing manager at Acorns Children’s Hospice – wanted to put…












