Tapping into the potential of millennials as givers
Millennials, or Generation Y as they’re sometimes known, are the demographic faction that follow Generation X. Commentators vary the dates…
Oxfam’s CEO Mark Goldring goes undercover
Transparency is vital if the public are going to continue to support charities. Oxfam’s CEO Mark Goldring took part in…
Four top tips for creating a responsive email design
We all know that viewing emails on mobiles and tablets is growing at a rapid rate and that emails now…
How donors perceive charities’ fixed costs
There’s a lot of public debate about how charities should be spending money that they raise. One thing that comes…
Three things you need to know about in memory fundraising
Elizabeth Kessick, head of insight at JustGiving, is presenting on Creating a digital legacy – maximising in memory giving at…
How to make the most of Facebook advertising
Is your charity or non-profit organisation making the most of Facebook advertising? Well rather than us tell you what you…
How to incentivise your social media shares to drive donations
Michael Vlassopoulos is a senior lecturer in economics at the University of Southampton. He’s been conducting research to evaluate incentive…
What’s coming up in UK Small Charity Week 2014?
The Foundation for Social Improvement (FSI) is a small UK charity that provides free support services for small charities (classed as…
Our top three London marathon trends
UPDATE MONDAY 14TH APRIL – Over £16.2 million has now been raised by London marathon runners! With the world’s biggest fundraising…
What can we learn from #nomakeupselfie?
#nomakeupselfie – whether you love it or hate it, this home-grown internet craze has seen thousands of people getting involved….
Six conversion tips for your charity website
Conversion Factory is a consultancy that specialises in boosting the conversion rate of its clients across a range of industries, including…
Only 140 characters, but £2.5 million raised: Twitter and JustGiving in 2013
Ok, we’re a bit late in the let’s-review-2013’s-numbers-and-create-a-fancy-infographic game, but I can assure you, this is worth a read for…
