Why fundraising is a balancing act

There’s this joke I used to do. I’d like to say that it was back in my student days, but actually…


Feel the ‘digital’ fear and do it anyway

“I’m scared.” It’s one of the things that I hear most often from trustees, CEOs and other staff who are…


Why good stewardship is worth investing in

At its most broad, ‘stewardship’ refers to the way your charity communicates and engages with its supporters to ensure they…


How small charities can revitalise fundraising in the sector

Charity fundraising has been in the media for all the wrong reasons recently. This has led to plenty of soul…


Top digital marketing tips for small charities

Digital is an unbelievably important area for charities and nonprofits – no matter what your size. Almost everyone experiences your…


Five secret ingredients of digital strategies

A big part of my day job is developing digital strategies and having spent the last few months doing just…


7 tips for maximising peer support for your charity

As a charity, a peer support network is an effective way of offering a branch of support which is open…


Five top tips for your donor care journey

Over the last few months Rachel has been doing a bit of ‘back to the floor’ after a reorganisation found…


Top tips for successful supporter care events

Events can be fantastic for directly raising funds, as we know, but they can also be an awesome addition to…


Why we need to stop using the word ‘content’

Let me come clean from the outset. I have a problem with the word ‘content’. Content isn’t really anything in…


Six tips for in memory fundraising

As a charity primarily concerned with the prevention of death, most of SUDEP Action’s supporters are bereaved, having lost loved…


What your charity can learn from Taco Bell

At first glance, you might not think that American Tex-Mex fast food chain Taco Bell could have a lot to…