10 tips for crafting stories that inspire action

A few days ago, we shared two models of writing emails that inspire people to do things (catch up here…


5 digital trends to follow

It’s January. That means it’s time to predict the year ahead in charity digital with unfaltering accuracy. Time to find…


5 things charities and startups can learn from each other

You can literally do anything to a website The importance of not planning digital in a silo Great content will…


Going digital: changing the mindset in small charities

Five years ago, Skills for Care rarely used ‘digital’ channels in their marketing activity. This is partly because traditionally the…


4 ways to use digital to retain donors

Digital fundraising is famous for getting new donors in through your charity’s doors. By the bucket load, if you’re lucky….


Do More Good podcast: Keith Williams talks about the future of fundraising

This week James and Kenneth of the Do More Good podcast are joined by our very own Keith Williams, General…


4 resources to help your charity understand where it is at with digital

In digital, as with everything, knowledge is power. Measuring how your digital channels are performing is great, but if you…


The 9 best charity 404 pages

What’s a 404 page? 404 pages are those “Page not found” messages that pop up on websites from time to…


What can we learn from Macmillan’s fake news hire?

A key challenge facing the charity world as we head towards 2018 is how to communicate your message in the…


3 reasons why small charities should embrace digital

When it comes to digital, small charities can take small steps for big impact. Digital needn’t be thought of as a…


Meet the new CEO of Small Charities Coalition

Eight weeks ago, I became the Chief Executive of Small Charities Coalition. Since then, I have been reflecting on my…


Digital fundraisers share inspiring insights at JustGiving

Full disclaimer: I love NFP Tweetup. I’ve been going to this gathering of social media and digitally minded folk in…