Is your Facebook engagement declining? You are not alone

Getting your message to your Facebook audience organically can sometimes be a frustrating process. Some posts will see high levels…


How charities can get started with Facebook ads

Lately I’ve seen more and more charity ads appearing in my Facebook newsfeed. With calls to action from signing up…


NSPCC’s 5 top performing Facebook ads for fundraising

Facebook advertising is an unrivalled channel for the NSPCC – we use it across pretty much all campaigns. We run…


Go social with your charity campaigns

If you aren’t already aware of our Campaign tool, then let me give you a quick background on what it…


Four brilliant social media campaigns you’ve not heard of

#Movember,  #nomakeupselfie and #icebucketchallenge might be the first campaigns that spring to mind when we talk about social media. Amazing…


Four data sources to take meaningful action on

Data. It’s everywhere. And nowhere is it more prevalent than on the internet, where the new gurus aren’t those who…


How to raise more with simple online A/B testing

This post first appeared on the Optimizely blog. Ever since we worked out that a Facebook like was worth an…


FREE guide – ‘What’s Data Got to Do with It?

Today, Social Misfits Media, JustGiving and the Institute of Fundraising are pleased to launch our latest publication: What’s Data Got…


What’s the future of social media for charities?

On 19th June, over 100 charity and non-profit professionals gathered to find out about the Future of Social Media and…


What’s up with WhatsApp and charity giving?

The thing about technology that makes it so interesting (and sometimes frustrating) is that things change quickly. Keeping up with…


JustGiving Awards 2015 – nominations now open

The JustGiving Awards return this September to the UK and Ireland, and the hunt has begun to find people who…


Free checklist for fundraising on social media

Social media plays a big role in fundraising – both for charities and for supporters fundraising for causes they care…