A quick guide to hashtag best practice

These days it’s rare to see a social media post that doesn’t have a hashtag. Hashtags, which are easily recognisable…


How Snapchat is helping charities to reach younger audiences

Earlier this year, Blackbaud’s Status of UK Fundraising revealed that despite 94% of charities using social media as a key…


The impact of trolling on female charity CEOs

After the revelation that a third of MPs, predominately female, have been subjected to some form of online harassment, the…


5 things I wish I knew when I started Facebook Advertising

I don’t remember what the first Facebook post I ever put money on was. That’s what my charity called it…


How to bring a quiet charity social feed to life

It’s an interesting time to be on social media.  Having such a publicly accessible platform can be a powerful tool…


How to deal with negative comments on your social media

Social media can be both a blessing and a curse. Most charities now have some presence on social, and use…


7 things we learned from Social CEOs

Social CEOs celebrates amazing non-profit leaders using social media to propel their charity forward. This annual awards ceremony brings nominated…


5 things you should be doing for your London Marathon runners

Marathons are 26.2 miles long.That’s 55,000 steps for the average person, and almost 3,000 calories. But remember, most marathon runners…


Top tips for increasing social media engagement

You’d have to be living under a rock not to know what social media is and how important it can…


10 moments all charity social media managers recognise

When there’s a spelling mistake on one of your posts even though you proofread it 1,000 times.   When people…


5 top tips for getting more engagement on social media

It’s the aim of the game. Be on social. Do it well. Get likes, comments and shares. However, it takes…