Six tips for creating a great Giving Tuesday campaign

Giving Tuesday is a global day of giving which sees non-profits from around the world encourage their supporters to make…


How to use email to improve your stewardship

What do you think would happen if you signed-up to 100 charity emails? Glyn Thomas’ email experiment revealed that 17 never sent…


5 ways digital can boost challenge events fundraising

For charities, places in big challenge events don’t come cheap. So a hefty minimum fundraising pledge is the norm –…


Five reasons GOSH Charity loves email marketing

Email marketing is really important to GOSH Charity. We use it to speak to our supporters all over the country….


Why good stewardship is worth investing in

At its most broad, ‘stewardship’ refers to the way your charity communicates and engages with its supporters to ensure they…