How to use email to improve your stewardship

What do you think would happen if you signed-up to 100 charity emails? Glyn Thomas’ email experiment revealed that 17 never sent…


Foundations for a finely-tuned supporter journey

Happiness is a finely tuned, well-delivered supporter journey. In an ideal world, we’d love to have all of our journeys…


Five top tips for your donor care journey

Over the last few months Rachel has been doing a bit of ‘back to the floor’ after a reorganisation found…


Top tips for successful supporter care events

Events can be fantastic for directly raising funds, as we know, but they can also be an awesome addition to…


Keeping fundraisers engaged from sign-up to race day

It’s an age old story. Someone signs up to an event to fundraise for charity with all of the best…


Interview: Macmillan’s new event fundraising app

Kirsty Marrins, content and community manager at JustGiving, interviews Miranda Marcus, digital project manager at Macmillan Cancer Support, on why…


Three communications lessons from tube announcers

Richard Sved explains that whilst he’s a rather mild-mannered commuter, there’s one platform announcement on the London Underground that’s guaranteed…


How to prepare for your ice bucket challenge moment

With both #nomakeupselfie and #icebucketchallenge happening within six months of each other, it’s only a matter of time before the…